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The Estée Lauder Companies Introduce 2021 Breast Cancer Campaign

The company and the Lauder family will invest $1 million over two years towards research to help eliminate breast cancer disparities.

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By: TOM BRANNA

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In honor of Breast Cancer Awareness Month, Estee Lauder Companies (ELC) has announced its launch of a Campaign to help in the fight against the most commonly diagnosed cancer worldwide.    ELC will launch a new social media call to action to encourage engagement from supporters worldwide to raise funds for the Breast Cancer Research Foundation (BCRF) through the simple action of wearing a favorite pink lipstick, drawing a ribbon, sharing personal stories using the hashtags #TimeToEndBrea...

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